The Culture of Video
A few years ago I gave a presentation at the NMC entitled:
Your Video Projects Suck,
But That’s OK ’cause So Do Your Papers:
Moderating Student Expectations
When Teaching New Media
In the presentation I outlined key aspects of film production for students who are working solo on their first project in an academic setting. These aren’t meant to be ‘the rules of film-making’ but instead parameters in which students should work (and faculty should hold them to) to help achieve a level of success and also to stay moral, ethical, and legal. This page also serves as the notes and demonstration page when I give my talk on the Culture of Video.
1. What are you making?
2. What are the ingredients?
3. Do you have a checklist?
4. What does your environment look like?
5. What do your participants look like?
6. Who is your audience?
7. Who are you?
8. Do you know your content?
9. Is it informative or is it vain?
10. Funny is hard!
11. Editing is hard!
12. I will not talk about what I didn’t use or do.
Ethics – I agree that:
1. Everyone will understand what we are doing before filming.
2. I will seek permission before filming – no one (or place) will ever get ambushed.
3. Everyone will sign a release form before filming.
4. I will not plagiarize.
5. It is more than a question of fair-use – it is a question of originality.
6. All media will either be original, royalty free, or in the public domain.
7. I understand that my own original recording of someone else’s song is still a copyright violation.
8. I will use royalty-free stock materials only as stock & filler.
9. You have to know the rules before you can claim you are breaking them.
10. I will have a goal and purpose.
11. I will give credit where credit is due.
12. I will own what I have created.
The Official Case Western Reserve University – Media Release Form
Lessons we learn from videos:
- Jared’s YouTube Page
- From Castle to Castle YouTube Page
- The Freedman Center YouTube Page
- Not everyone will like it or think that it is funny
- We all want to win awards
- We all want our video to go viral (but it probably won’t)
- Or the wrong one will!
- How thick is your skin?
- Are we laughing at you?
- Or with you?
- Do I really want to be famous?
- For this to happen…
- Are you serious?
- Are you funny?
- Do you understand the medium enough to control it?
Do you know your stuff?
Are you ready to shelve your first video and move on to your next?
You watch original talk here: http://www.youtube.com/watch?v=UFa3c1veBzc